Step 1: Divide the number into separate digits:
30543 => 3 0 5 4 3
Step 2: Calculate the distance between each digit and the next (the last digit with the first):
3 to 0 = 3
0 to 5 = 5
5 to 4 = 1
4 to 3 = 1
3 to 3 = 0
Step 3: Combine the filters to a string:
3 5 1 1 0 = 35110